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Online Website Translation Will Increase The Reach Of Your Site

Lessening of communication barriers using different tools is one of the more positive outcomes of the globalized economy. Add to it the improvement of web technology and features and you'll definitely have virtually no boundaries when it comes to expanding your company.

Online website translation tools are one such option that has assisted millions of internet users on a daily basis. These simple to use web page translation tools are rather helpful not just for students, but also for small business experts who are looking for information on a product, web page, corporation or an enterprise.

A lot of of us are not capable of reading and writing 2 or 3 languages (unless you're a linguist) and understanding the content of a specific language can present a problem.

For instance, a business traveler coming from California trying to reserve a hotel in Italy can easily have a difficult time understanding the internet booking system that reads in the Italian language. To combat such a position, he can instantly use the online website translation programs to convert the content material into English and make his reservation.

Google has supplied the most well known translation tools inside the virtual world, even so there are many fairly new links including the thesaurus, Lingvosoft online, systranet.com, langenberg.com and several more of these. These web sites permit you to translate an individual word, phrases, or entire text on the site not simply to English but something like 80 odd languages, which include the widely spoken French, Italian, Spanish, German, Portuguese, and Hindi languages amongst quite a few others.

Translation by way of these internet web sites is absolutely a piece of cake. It is possible to either copy and paste the written text and click the translate button, or else you may perhaps just copy the URL then insert it in the specified field and it usually takes even less than a minute to get the translated variation. And the icing on the cake is the simple fact that nearly all these websites are free and do not charge you for their services.

These sites function on the revenue model and generate money by the number of clicks and amount of users to the web page. Nonetheless in case you require some business related text that really needs to be translated to a foreign language even while maintaining its privacy, you are able to often opt for secured web sites that can translate as many pages as you desire and charge extremely inexpensive rates as well.

For all those who are considering to launch a new internet website translation application, it is a must to get the essential licensing, get your DUNS number and begin with a really user friendly web site which is effortless to upload, and to promote your web page through advertising and meetings with corporations for optimum growth.

 


The Benefits Of Website Translation

As you look at the statistics generated by your website's analytics provider, you have more than likely discovered that you have traffic from countries around the world that don't speak the same primary language as that of your website. Should you discover that close to 30 percent of your website traffic comes from foreign nations, you might want to give consideration to the added benefits that website translation has to offer your business.

Working with a website translation service suggests hiring a native bilingual speaker to translate all the material offered on your site to the target language. There are numerous reasons for undertaking this, such as business growth, providing services to international customers, and providing the bulk of your website audience with a much easier to read web site. For instance, in the event that 30 percent of your traffic is generated from Germany, Austria, and Switzerland, you might see a much higher conversion rate simply by offering a German translation of your website.

Despite the fact that machine translation is actually a possibility, it's nowhere near as accurate as employing a qualified translator to custom translate your site for you. Machine translations cannot recognize subtle uses of words and phrases that might not really be regarded as official but are nonetheless acceptable in every day language usage. Qualified translators will not just recognize these tiny subtleties, but translate them with the appropriate meaning into the target language to make certain that any material offered in your site doesn't lose its meaning because of translation.

Cost of Translation

Given that human translation is actually a much better choice for a much more professionally designed web site, determining what companies or individuals to make use of can be quite a difficult process. Before you begin taking a look at translation providers, make sure you recognize precisely what you need. If you are promoting a variety of products, then item descriptions, selling prices, and images depicting the items might need to be translated. With a thorough understanding of exactly what you will need plus a short debriefing together with your selected translator, the translator should have the ability to lay out a strategy for translating your website as well as the right way to add it into your current business plan.

The majority of experts who work independently for themselves frequently have a portfolio, so having a look through it should offer you a good idea as to the level of quality of their translations. Employing an individual by means of a translation service is generally a lot more costly compared to hiring a self-employed translator, but with a service you'll have the guarantee that the translations supplied by the service are precise and easy to understand for native speakers of your target language.

Overall, the choice to employ a website translation service really should be one you make when you feel the price of translating your business into a different language might broaden your reach and provide you with even more potential customers.

 


How To Overcome Language Barrier With Website Translation?

Language is always a barrier for businesses to overcome if they are going global. Globalization is one business strategy that is so essential in order to survive in the market. One very effective way to market a business worldwide is to leverage on the power of Internet. That is why you can see more companies are developing websites to establish their global presence. The purpose of the website is to explain the product or service that a business offers, as well as to bring in sales and leads.

Today, website is a good tool to break the language barrier. You must understand that in order to sell effectively to a foreign country, you need to speak their language. This is because if your target audience is in a non-English speaking country, it does not make much good if your visitors do not understand the content on your website. Therefore, language translation is very important so that your website will be in the local language.

You need to note that if your website is not in the local language, it is hard to capture visitors' attention. Thus, you need website translation. If you want to take advantage of international markets, you definitely need website translation.

So how do you make sure that you choose the right website translation service? First of all, I will advise you to engage a professional for your translation work. This is because accurate translation is more than just using free tools to translate text. In order for visitors to understand your web content, the text translated need to be in the right tone, dialect, and culture.

When you hire a translation service, you can expect that the translator will translate the content accurately to the native language. If need be, they will even create a new website to suit the new culture of the country. When it comes to web design, different country has different preference for the look and feel of a site. If the look and feel of your site is not what they like, it will affect conversions.

An additional service that you can consider is to apply SEO to your website. For example if you are targeting Japan, the copywriter will emphasise important Japanese keywords and key phrases within the content. By applying SEO, you can get your site to rank high on search engines which will bring in more targeted visitors to it.

Website translation is definitely an important aspect of globalization. If you are going global, spend some time to research more about website translation and apply it to your site now.

 


Search Engine Optimization Tips for a Successful Travel Website

Are you wondering why your competitors' travel websites are able to rank so highly on Google and other search engines while your own website struggles at the bottom? Are you curious about what you can do to fix this unfortunate problem? If you answered yes to these questions, then this article will help you. Discover the secret techniques used by highly successful travel websites to perform well on search engines like Google and Yahoo! By implementing these techniques on your own travel website, you are sure to propel it to a very high rank. Let's begin our journey!

First of all, you need to make sure that basic SEO on your travel website has been done well. This step involves submitting your website to Google and other search engines to let them know that your website needs to be indexed by them. This is a very simple step, and the exact steps to complete it can be found under the help section of the search engines' websites.

The next step for successful travel website seo is to ensure that as many high quality websites link back to your site as possible. Typically, this mean you will need to contact the owner of popular websites and request them to post a link to your website. One of the best places to place this link is the front page of their site. No matter where your website's link is placed, you will probably have to pay a fee to the owner for this privilege - if they accept your request! A less obvious way of letting a popular website link to your own site is by taking out an ad in a major newspaper's website. This step can be costly, but it does get nice results.

As a travel website operator, your potential user base may exist all over the globe. Therefore, make is as helpful as possible to all people that visit your site by translating your website to their language. What languages you need to translate your site into can be easily discovered by going over your website's logs. This log is a file containing helpful information about your site's visitors, including their country of origin. Use this bit of information to determine what languages you need to focus on. You should also translate your website into the language of the people that you are trying to attract to your site. Depending on where you live, it may also be very common to translate into the major world languages, including French, Spanish, and Chinese, among others.

Another tip that successful travel websites implement is the use of very beautiful imagery on their websites. Many travelers often do not start searching for a particular travel destination, instead they search for images of beautiful vacation destinations. By placing these nice images on your website, Google's image search functionality, as well as similar features on Bing and other search engines, will rank your site higher on their results pages.
By successfully completing these travel website seo steps, your website is sure to receive many more visitors! Good luck!

 


Why You Need Website Localization Service

Today, almost every business has a corporate website. If you do not have one currently, you are losing out to your competitors. A website is important to a business. It allows prospects and clients to understand more about the company and the service or product that it provides. Businesses can also use it to gather leads or even make some sales directly online. With a website, a company can reach out to people all around the world.

When people all around the world can easily access a website, the large websites or multi-national companies will face the problem of presenting their information to a diverse group of people. One of the main problems is the language barrier. For people in non-English speaking countries, understanding the content of the website will be a problem. Therefore, companies need their websites to cater to people of different linguistic areas.

If you are thinking of using software to translate the text from one language to another, you are not going to solve the problem. Website localization is more than just translating one language to another. You need to hire a professional translator to translate the text. This is because you must consider the local customs, taboos, dialects, cultural differences and the right context. A professional translator will know how to deal with these.

Website localization ensures that your website is not only translated, but also takes care of regular updates from time to time. So if you are going to update your website with new content regularly, a website localization service is the answer for you.

Other than text translation, some companies also translate audio and video. Translation of audio and video requires an experience and a fair amount of technical knowledge, so make sure that the company is up to the task.

There are a lot of companies that offer website localization service. By doing a search on the Internet, you should be able to find a list of candidates. Before you engage any company, make sure that you look out for testimonials and references of previous clients. This is to ensure that the company can deliver what it promises and gives you a quality work.

Once you have shortlisted a few companies, compare quotes among them. For website localization, companies charge differently. Some may quote you a fix price, while others may charge you by an hourly rate or by the number of pages to be translated.

 


Here's Why Website Localisation Important For Your Business

If you have business operations in other non-English speaking countries, you need to localize your website. Website localization is the process of translating an English website to a foreign speaking language so that your target audience can understand the information on your site. Internet has become the most popular media that people use to search for information, products and services. Therefore, your business website is an essential marketing tool for your company. If the people in the country cannot understand the language on your website, there will be no enquiry.

If you want to localize your website, you can outsource this task to a professional translation agency. Professional translators will analyze the content on your site and translate it to the language that you wish to be translated. With their experiences, they will be able to translate the content accurately and make your website looks professional.

In order for translators to translate the content accurately, they need to understand the native language well enough. The culture in every country is different; they will have their own ways in speech, phrases and terminology when it comes to languages. To localize a website effectively, it is more than just using free translation tools to do it. You need to get professional translators to conduct thorough research of the target language and translate the content accurately.

If you have business operations overseas, it is essential for you to do website localization. Although this service is not cheap, it will be money worth spending. With website localization, it will demonstrate that your business is truly international and gain credibility in countries that you are operating in. The most important reason why you should localize your website is because your target audience will truly understand the content on your site. When they understand and feel comfortable about it, enquires will come.

As I have mentioned earlier on, your website is a marketing tool to promote your product or service to your prospects. You can build a website to cater for the people in each country. If your content is professional, accurate and informative, it will increase the chance of conversion. However, website localization is not an easy task. It is time-consuming and is best to leave it to professionals to do it. As you are conducting businesses internationally, website localization is something you cannot afford not to do. It will definitely turn out to be one of the best investments that you have ever made.

 


8 Characteristics of a Good Translation Agency

In the last decade, language translation and interpreting industry has experienced huge growth, driven by globalization, Internationalization, and Localization.

As we all know, bigger opportunities result in higher competition that in turn raises the bar as far as quality and delivery standards are concerned.

Translation and interpretation are to be handled carefully as the same words may convey different meanings in different geographies.

Here are some tips for translation agencies to deliver customer-specified content:

1.Prefer Native Translators

Only native translators can handle the translation jobs effectively and efficiently as they are well-versed with the culture and behavior of the targeted audience that includes their subtleties, their language and likes & dislikes. Native translators are always the best bet to woo the potential customers who plan to venture into a foreign market.

2. Use Domain (e.g., medical, IT, automotive) Specialized Translators

When hiring a translation services agency, make sure the agency has specialized translators for different fields. For example, if you are dealing in legal documents; an ideal translator should possess a degree in law or similar discipline. The same goes for medical, engineering, IT, insurance, business and other translations.

3. Effectiveness of Localization - desktop publishing and quality control

A good translation company always has a proper planning and the flawless execution for their every project. It not only allows them to streamline the process but also helps in keeping the client updated about the progress whenever he demands.

4. Continuous Updation with Advancements

In present world where technologies get upgraded everyday, keeping pace with different advancements is very important. An ideal translation services agency always have latest set of tools and techniques that enable them to deliver client-specific services. The company should provide regular training to their translators in order to extend their reach and expertise.

5. Keep Translation Samples Ready

Make sure you have your translation samples ready while your receive queries from customers or apply for a project. Pick the best samples to demonstrate the quality of work you deliver.

6. Use of Terminology Lists or Glossaries

The translation company is well-versed with standard language-specific glossaries and terminology lists that help them offer efficient and accurate translation services.

7. Channelize the Feedback

A good translation company is always open to feedback and responds promptly in implementing the same. With competition increasing rapidly, the translation agency that offers high quality at the lowest possible cost will rule the roost. The regular feedback from customer keeps the translation company on toes as far as delivery and quality standards are concerned.

8. Process-certification Standards - ISO 9001 or EN 15038

The certification including ISO and EN defines the qualitative excellence of a translation service agency. It is advised to prefer a translation company with such service standards.

Canada translation service agencies have a good reputation in delivering high quality and time-bound translation work. Translation Ottawa, translation Vancouver, and translation Calgary are known as the hubs of translation and interpretation industry in Canada.

 


Translation Tools are Essential for Professional Translations

Software for computer aided translation or software for automatic translation have become fundamental for professional translators. Regarding translation software, it is important to distinguish two types of tools. First, automatic translation software is aimed at obtaining a complete conversion from one language to another in order to represent the general meaning of a text. These translations are not very accurate because they essentially provide a word for word translation. More costly versions of this type of software come enhanced with a specialized translation dictionary, such as the Altavista translation software for example, which makes them somewhat more reliable and effective.

However, these translation tools generally do not provide translations of acceptable professional quality. On the other hand, there is computer aided translation software, which has incorporated some topic-specific dictionaries. These are the tools that most professional translators work with. These tools do not provide direct translations but provide a support system that helps translators to work faster and more accurately.

Language translation software is increasingly becoming necessary for both professional translators and corporate businesses. Automatic translation tools are generic tools that are supposed to adapt themselves to all kind of texts, such as technical documents, newspaper articles or literary texts. Their translation models are based on statistics, which allows them to create sentences that sound good enough but that might not be accurate or even have a mistranslation. There are indeed two different main approaches regarding automated translation. Historically, these tools works within rules: the machines learn the syntax and grammar rules and apply them to the text in order to translate it. Another more recent approach is based on statistics analogy. This technique compares a great amount of texts in the source and target languages, and deduces from them some translation rules. But if the combination of language rules and statistical tools seems to be the more effective way to improve automated translation, an equilibrium between these two approaches is still difficult to find.

Computer aided translation software uses translation memories. A translation memory is a data base that contains segments of texts in the source language and equivalent translated texts in another target language. It allows to save sentences segments and to use them again later. This is the main difference between automatic translation and computer aided translation. Computer aided translation offers the advantage of saving time on repetitive texts so the translator needs to type less and can dedicate more time to research. A translation memory is very effective for technical texts because from one version of a product to the next one for example, you might find 90% of common text, which would not be the case for literary texts.

Most software programs that use translation memories are quite expensive and are only developed for Windows (Trados Workbench, DéjàVuX, SDLX, Star Transit, MultiTrans, Similis,...), but a growing number of Java applications also allows you to work on Mac OS X and Linux (OmegaT, Open Language Tools, Heartsome,...). When the translator begins to work with this tool, he starts the software which segments the source text. When an identical or similar text segment is found in the database, the software suggests the translation. The translator then has the possibility to accept it, adapt it or reject it. If he chooses this later option, by choice or because of the lack of correspondence, the translator must then translate it by himself and the data base will save the translation for the next time. Despite computer-aided tools, language translation still essentially remains a human skill.

Translators could be worried about the fact that software might finally threaten this human craft but there is no reason for this concern. Since translation language is very specific, professional translators are increasingly participating in updating those electronics tools. Software helps translators process large amounts of text more efficiently. When you select a translation company be it Montreal translation services provider or translation Winnipeg for your professional language translation projects, make sure that they select translators who use professional translation tools.

 


Get Professional Website Translation Done At the Cheap Rate

Technology has made a very huge progress in the 21st century. It is literally impossible to imagine life without its involvement. You have to make sure that you get the best Technical Translation Agencies so that it can serve you the best purpose. It is not at all a simple task to get the right one for you because the one that you get should be able to make the right usage of both language and knowledge. This is because if there is any wrong use of it then it would alter the entire meaning and tone of the particular article. It should be able to translate any type of content of any niche like construction, aircraft or gizmos...etc. You also need to ensure that you get error free product.

Check the certifications
The most important thing that you need to do is to check their certifications and also whether their documents are really authentic. You also need to make sure the Translation Company that you choose help you to save much of your money because it is not necessary that you need to spend a whole lot of money if you try to get the best one for you. If you are able to follow these steps then you would not have to worry at all in finding the best one for you.

Get your doubts cleared
If you want to reach more people to your website then you should try to look for the best Professional Website Translation whether it can help translate in a particular language. You can also try to get in touch with them either by calling them up or even through email. You should be able to get all your queries resolved so that it would make you feel satisfied. You should try to look whether it provides you with different services like general translation, legal translation, technical translation, website translation and so on. If you are able to get someone who can work exclusively with native speakers then there would not be any sort of problem in getting your work done in a very short period of time. It will facilitate operational Technical translation in all fields. There are just too many advantages of opting for translation software programs, the biggest one being a faster, more lucrative turnaround of various demands. However, you must stay extremely wary of the low quality programs which you will definitely come across in the market.

 


Weave the magic With Website Translation

The whole world does not speak English, though this is a common misconception. In fact, Mandarin Chinese is the language spoken by a majority of the world's population, probably because of the sheer numbers that inhabit China. This is followed by Spanish with English coming in at third place. When the aim is to communicate with as many people who have access to the internet, to think that any one language is sufficient is not what will grease the wheels of commerce or throw light on the shadows of web pages and website content.

Global websites, local tongues
A 2006 survey has found that 52.4% of the target group preferred to buy products online if the information contained was in their native language. Even more surprisingly, 56.2% said that language was more important to them than price. The most astonishing part is that the target sampled belonging to highly developed nations with high per capita incomes like Germany, Japan and France among others. English does not always rule the internet seas. Realise this when you are trying to be a global hit. Website Translation should most definitely enhance your Web page response .

A picture PLUS a thousand words
We all know the old jungle saying: a picture is worth a thousand words. No doubt, layouts, graphics, fonts and pictures are essential to captivate the eye, but words are equally important. When a web page or website needs to reach a variety of target audiences belonging to different countries, cultures and languages, words you WILL require translation for effective communication. Even if the target audience knows the language of the website/ page, the degree of comfort that their native language induces is certain to be greater.

Keyboard mightier than the sword
Websites should sport copy that engages customer interest and enthuses them to journey further into the content. The power of the written word should not be underestimated. When the website or webpage expects cross country traffic (and this is increasingly a real need), translation should be of a class that is able to capture the essence of the language and engage the audience.

In businesses that are moving to different pastures, nothing says that you value your clients more than communicating in their language. The effort put in also reassures your clients that you are in the business for the long haul.

Web page & Website Translation: hit it!
Effective translation means hitting the bull's eye when you aim for your target audience. It opens up many new domestic and international markets. For example, in a multilingual country like India, no one language will suffice; neither is English adequate. In fact, even in an "English speaking" country like the USA, some billboards sport Spanish as do signs in public places: web content should follow suit. Untapped markets should be targeted to significantly increase business and revenue. Never let language be a barrier.
Haute couture or Off-the- rack?
Companies invest time, effort and money in designing and maintaining websites and web pages. It would be a big mistake if they were to dilute this investment by going in for translation plug-ins for browsers. This might open up the door to mistranslations. Not only does the website then lose its slick feel, it might offend or frustrate the browser and may actually be worse than no translation at all. Web page and website translation should be handled by professionals who can get the meaning right no less than the grammar and can translate copy so that it does not lose the shine of the original.

The God Google
PANDA is an algorithm (basically, the process for computer operations) that has been updated on Google's search results. It measures the quality of a site and displays search contents in a high to low sequence with, obviously, the high quality sites near the top of the search results. So, if a website is to be high up the ladder, then some investment in good and interesting translation of copy is necessary when people search in their native languages. If you want to be found internationally, let your translated content be the beacon that guides the searcher to your website.

Direct more traffic to your site
Professional and skilled translation is the additional padding on a website. For example, if you are a marketing company doing business internationally, your product is only as attractive as your site and translation itself will go a long way in attracting more traffic. Even if every click does not mean another buyer you improve your chances by making your presence felt. Increased traffic also means increased brand recall.

The customer/ client have always been king. This is the basic premise that every website and page design must keep in mind. If you want to stand out from the competition, want to impress clients, want to widen scope or lengthen reach, skilled translation is what will take your website or page to the top of the search results.

Take that step to reach the top.

 


How to Easily Translate PDF Files

Having the ability to translate PDF files that are written in a foreign language can be very convenient. Most people prefer sending their file in a PDF format because of a lot of reasons. PDF files generally look more professional and are more resistant to tampering. It's an ideal way of sharing documents and presentations online. Unfortunately, some files only are not written in English that makes it difficult to be understood by those who do not speak any other language.

There are a lot of products that can be bought online. Those products are usually accompanied by a manual. If it was bought from another country, some of the files accompanying it may not have an English translation. Most people would either ask another person to translate it or manually use a translator. Both are time consuming and inconvenient. Some of these manuals are needed to understand technical stuff needed by the buyer. So they rely mostly in the photos that accompany those files. Sadly, relying on images alone won't provide accurate information that will provide the needed facts. Fortunately, these PDF files can now be translated easily and automatically.

There are softwares online that can translate PDF formatted files automatically. These softwares are a good investment because it saves time and effort when translating these kinds of documents. Some can translate these kinds of format with just a few clicks. PDF files are unique because having to translate them like any ordinary text online is difficult. Fortunately there is a way to counteract it and have these documents in PDF be translated.

There are also abundant PDF translators online that can be used free of charge. The file just needs to be uploaded and then wait for the program to translate it word for word. Some translators can be downloaded in order to reap its full benefits. Either ways, these free services are convenient because it can easily be accessed and utilized without having to pay for anything. All that's needed is to upload the file or highlight the words and click on translate.

A good translator can translate these PDF formatted files in different languages or can translate different languages to English. Keep in mind that not all files are written in just 2 or 3 foreign languages. A person might encounter a really unfamiliar alphabet that was just recently encountered. It is better to invest in a translator that can translate files in more than 50 languages.

A translator is preferably user-friendly. Some people do not have to time to learn the technicalities of some software. That is why the simpler it is to navigate the better. There are those that just ask for the PDF file to be downloaded before it is translated. These are easy steps that will make translating trouble-free.

Reading those foreign language doesn't have to be such a painful experience. It's just a matter of finding the right program that will translate PDF files effortlessly. Now, you can be confident enough to download those files or presentations in PDF format and start reading them in English!

 


Language Translation Software

We speak more than one language but when it comes to putting it into words, it is a pain to type them on a wrong keyboard layout. So to bridge the gap between the language and the keyboard, there is software which can be used. It is known as Language Keyboard software. With the help of this you can type any language as you like with the keyboard that you have. Adobe Middle Eastern software is the premiere software for Arabic, Farsi/Persian and Hebrew Desktop Publishing -with enhanced Typesetting, Page Layout, Graphic Design and Internet Publishing features. Adobe Middle Eastern software can be purchased in single-user 'Full Box' or 'Upgrade' packages or as 'Site Licenses for commercial, government and educational users.

Translation Software makes it possible to cross language barriers and exchange ideas in any language. Website translation is becoming increasingly important as people from every nation are putting content on the Internet. It's important to be able to translate content, for both business and casual Internet surfing. Fortunately, language Translation Software can do this as well as translate common file formats, like Word and HTML, so you can translate anything on your computer with the click of a button. Office Language Pack helps organizations deploying Office applications in environments where PCs are shared by speakers of different languages or to service customers in different countries. And they provide the flexibility to customize Office for multilingual needs. This may include switching the entire user experience, including menus and Help content, or only using proofing tools, such as spell checker, dictionary, and thesaurus in many of the different languages. In the Windows Language Pack you can change the display language on your computer so that you can view wizards, dialog boxes, menus, Help topics, and other items in windows in a different language.

 


Why You Can't Sell Overseas Without Website Translation

If your company sells overseas or you are looking to enter new foreign markets, it is without doubt that at some point you will require the services of a website translator.

Website translation works with website localisation to translate and adapt your website specifically for your target country, region or area, ensuring that written and visual content fit in with the local cultural outlook.

English use on the internet declined from 51% in 2000 to 29% in 2009, making it vital that businesses looking to trade overseas translate and adapt their websites for an international audience.

In general, a good example of a website that has been localised correctly for the target market will feature browser recognition so visitors can be taken to their dedicated language area and links to the other language version by the name of the language rather than a flag - as languages are often spoken in more than one country.

Your translated website should also, ideally have a unique domain name in the language of your target market. This has become even more important since the first Internationalised Domain Names in non-Latin characters became available earlier this year.

Having hosting in your target country and link popularity with sites hosted in the target market - i.e. links back from French websites to your own site - will also improve the performance of your website in your chosen overseas market.

When considering the process of website translation and localisation you will need to pay particular attention to the colours and images used, in case they are offensive or have another meaning in your target country. For example, in Islamic countries green is used for Holy purposes and in Korea, names written in red means the person is dead.

You will also need to be aware that in different countries there are variations to the way in which date, time, currency and weights and measures are displayed.

If you want to reuse the existing templates for the UK version of your website be prepared to alter them as translating from English to some European languages increases the amount of text. Don't worry about translating passages that are irrelevant to overseas visitors and make sure that the tone and key messages are localised to your target audience.

Once you have chosen a website translator make sure that you are clear about your objectives and remain fully involved throughout the whole process. Check, re-check and proof read final copy and always query things if you are not sure.

 


Website Translation

With the proliferation of automatic translation services and online translators, is there really a need for professional website translation? The truth is that while such automatic services can provide help translating a single word or a short sentence, they do not translate longer passages with any accuracy. What's more, if you have your own business website and wish to ensure that your readers, regardless of their location in the world, read the message that you want deliver then you need to retain complete control over your website content.

Colloquialisms

Different countries, and even different regions within some countries, use different words and different terms to have the same meaning. Similarly, where one country may appreciate a certain design style that other's will not, some countries prefer the use of some words and sayings that people from other countries won't understand. Professional website translation helps avoid these differences.

Translation Software

Not all Internet users are aware of the software that is available to translate web pages. Certain browsers offer the feature and make it obvious while others do not. Some browsers may even automatically translate the page for you but, in other cases, it may be necessary to use third party software. Those that are not aware of translation software will not even be able to get the general idea of your website content or business message.

Consistent Website Translation

The effectiveness of translation software varies dramatically from one service to another and from one language to another. Offering a consistent service to your readers helps ensure that they enjoy the best possible experience while on the pages of your website. Your marketing message and calls to action are clearly defined and well presented to your readers in a language and context that they can understand.

The Benefits

Effective website translation enables you to offer all of your visitors the same high quality experience without forcing them to rely on software that can prove to be ineffective, inaccurate, or inconsistent. Offering all of your readers the same level of usability and accessibility means that you can enjoy a larger audience and a global marketplace for your products, services, and your website.

 


Role of Translation Services in E-Commerce

With the boom in online marketing, e-commerce has become widely popular as a medium of business. Websites like Amazon, eBay et al have become household names now and people across the world are finding online purchases a convenient and cost effective mode of buying.

Most of the customers across the world prefer to access a website that is published in their native language. Since only 25 percent of world's population belongs to English-speaking community, localization of ecommerce websites has become a necessity.

According to a recent survey, 63 percent of consumers are more likely to buy from a website that communicates in their native language.

Localization or offering content in mother language helps in building better connect with customers living in different demographics and speaking different languages.

In this scenario of increasing importance of localization in the midst of rapid globalization, the business opportunities for translation agencies are set to boom.

However, translation agencies need to be careful while capitalizing on these opportunities. It is indeed a Herculean task to provide translations that are in harmony with the terminology and culture of a place.

Here are some points that need to be considered by offering translation services to different civilizations across the globe:

Consider Cultural Preferences

Every country has its own cultural preferences - Asian people like to be greeted by their surnames but are not comfortable when greeted with first names. Similarly, there are different symbols and icons that hold spiritual, cultural, or emotional significance in a particular part of the world.

A translation agency should be well aware of all these cultural preferences while translating the content for a particular class of people.

Be Aware of Language Barriers

People living in different parts of world have their own characteristics, consciousness, and thinking. Be careful with your vocabulary as some words may sound offensive for a particular community.

Every language is unique in its display, grammar, alphabets, and syntactical rules. For instance, there is no one-to-one mapping between upper-and lowercase characters in languages like European French and German.

Similarly, in non-Latin character-based languages including Chinese, Japanese, Korean, and Vietnamese, there is no concept of lower-and uppercase letters. (Source: MSDN Library, 2007).

The translators should also be careful while translating the idioms or proverbs popular in that area as the message it conveys symbolically may be entirely different from what it literally means.

Prefer Human Translators

When it comes to translation of e-commerce websites, prefer a human translator. E-commerce works automatically. There is nobody available to help visitors understand different terms and conditions. A small error in content can result in the disinterest of a potent customer.

A human translator who is well versed with the terminology of that country is a better choice for reliable and effective translation.

Have A Look At Local Sites

When in Rome, do as the Romans do.
Take a notice of local websites and try to understand the pattern and terminology popular in that area. It will help you translate the content in a way; the natives of that place would like to read. It will also help understand the cultural and behavioral patterns of the locals.

Always opt for a renowned and reputed for your translation projects. You can consider translation Edmonton or translation Vancouver for the same.

 


Website Localization - Why Website Localization is Good for Businesses

If you are running a multi-national company or a business that deals with people in non-English speaking countries, then I believe you can benefit from a professional website localization service. When you deal with a diverse group of people, you will run into a language barrier. The text on your website cannot only be in the English language anymore. You must translate the text to other languages so that people in non-English speaking countries can understand what your business is providing.

If you want to sell to international customers, website localization is the key to success. Now, let me share with you 3 benefits of website localization to businesses:

1. It builds credibility. Your competitors may have already translated their websites to various languages and if you have not done so, you are the one losing out credibility. If you are an international company, website localization will show your customers that you are truly an international player. By translating your website to various foreign languages, it also shows that you respect the people in that particular country.

2. It eliminates language barrier. Website localization allows you to break language barrier and make your website readable to all people around the world. Sometimes, we tend to forget that there are still a significant group of non-English speaking PC users. If you are running an international company, you must take this into consideration.

3. It increases revenue for the business. When your potential customers do not understand what your website is about due to language barrier, you are losing lots of potential revenue. Instead of trying to save a few thousand dollars on website localization, you could be losing millions of revenue. Your potential customers will feel more comfortable with your company if the information, products and services are presented in their native language. By translating your websites to various foreign languages, you can be sure that you will gain millions of new foreign customers.

An additional benefit is that with website localization, you can bring more visitors to your website. This is because as the text on your website is translated to various languages, your website will start appearing on foreign search engine listings. This way, you can get more new visitors to your website and stand a chance to gain new customers.

Although website localization is a huge investment, it is definitely worth every cent that you pay for. Before you hire any company for the job, make sure that you do a thorough research and shortlist a few companies. Check out their expertise, experience, testimonials and price before deciding to hire one.

 


Translate A Document: Important For Global Businesses

Often, it really is important to translate a document from English to a different language, or vice versa.

The English Language is identified globally as the sole international language in the world. Nonetheless, some individuals in this world are certainly not that skillful in the English language. When it comes to a language, you will find the primary aspects of writing, reading and speaking. Many men and women are fine at speaking in English.

Nonetheless, with regards to written English, their mastery of the language could be inadequate. Believe it or not, the exact same case is applicable to some native English speakers. Considering this aspect, translation of relevant written documents to other languages may be important. In the case of production businesses, which often set up their plants in Asia and Europe, translating documents might be required.

Recognized languages inside the continent of Europe, apart from the United Kingdom, are German, French and quite a few others. Some of those who reside on this part of the continent are not properly versed in written or spoken English. The exact same goes with Asian countries where English just isn't deemed as the official language. With regards to manufacturing of goods, there are lots of critical technical documents, work guidelines and so on.

If a person doesn't understand the English work instruction, he or she may well end up creating a quality difficulty for the corporation. As a result, translating the job instructions into the individual's local language for effortless understanding is critical. Other than the chance of affecting quality, the production of the worker would be reduced if he or she doesn't fully grasp the process well. The same goes with other related technical documents.

People that are utilizing the documents will need to comprehend them to perform their work without any challenges. Consequently, translating them into their local language is a good move. Other than manufacturing companies, research organizations and quite a few others are in the same boat too. These days, you are able to discover firms whose sole business is centered on translation services.

You may also run into totally free or paid online translation tools. Keep in mind that it really is not simple to convert a document from one language to another. By directly converting the words and phrases from one language to another, there might be a poor mix up of terms. Some of the meanings of words could be wrong or misleading and lead to more problems. English, in particular, has many words that differ in meaning with respect to the context.

To be able to translate a document from one particular language to another, a translator should be properly versed in the two languages. He or she may possibly even have to refer to the creator of the documents, as in the case of technical documents. In basic terms, translation requires rewriting in another language, editing and certain study and checking to be certain the translation is correct.

 




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