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Understanding Media Ethics
Understanding Media Ethics
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$40.00
$26.68
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ean: 9781849207881, isbn: 1849207887,

Our new media landscape of social networking, blogging, and interactivity has forever changed how media content is produced and distributed. Choices about how to gather, evaluate and publish information are ever more complex. This blurring of boundar...


Assessing English Language Learners: Bridges to Educational Equity: Connecting Academic Language Proficiency to Student Achievement
Assessing English Language Learners: Bridges to Educational Equity: Connecting Academic Language Proficiency to Student Achievement
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$40.95
$30.09
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ean: 9781483381060, isbn: 1483381064,

Build the bridges for English language learners to reach success! This thoroughly updated edition of Gottlieb’s classic delivers a complete set of tools, techniques, and ideas for planning and implementing instructional assessment of ELLs. The boo...


Advertising Creative: Strategy, Copy, and Design
Advertising Creative: Strategy, Copy, and Design
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$103.00
$65.16
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ean: 9781506315386, isbn: 1506315380,

Advertising Creative is the first "postdigital" creative strategy and copywriting textbook in which digital technology is woven throughout every chapter. The book gets right to the point of advertising by stressing key principles and practical inform...



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