This textbook covers all the main aspects of managerial economics: the theory of the firm; demand theory and estimation; production and cost theory and estimation; market structure and pricing; game theory; investment analysis and government policy. It includes numerous and extensive case studies, as well as review questions and problem-solving sections at the end of each chapter. Nick Wilkinson adopts a user-friendly problem-solving approach which takes the reader in gradual steps from simple problems through increasingly difficult material to complex case studies.
Features & Highlights
- managerial economics
- a problem solving approach
- Nick Wilkinson
- Demand Analysis
- Strategy Analysis
|Manufacturer:||Cambridge University Press|
|Brand:||Brand: Cambridge University Press|
|Publisher:||Cambridge University Press|
|Studio:||Cambridge University Press|
|Item Weight:||2.4 pounds|
|Item Size:||1.14 x 9.61 x 9.61 inches|
|Package Weight:||2.43 pounds|
|Package Size:||6.85 x 1.5 x 1.5 inches|
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