Login       My Wishlist
  My Cart
$0.00 / 0 items
 
Translate This Website
International Translation Network
 
International Access
Global Shipping Options Available
  Our Catalog   Business & Money   Processes & Infrastructure   Information Management

Marketing Your Library's Electronic Resources: A How-to-do-it Manual for Librarians (How to Do It Manuals for Librarians)


On Sale Now! Save 7% on the Marketing Your Library's Electronic Resources: A How-to-do-it Manual for Librarians (How to Do It Manuals for Librarians) by Neal-Schuman Publishers at Translate This Website. Hurry! Limited time offer. Offer valid only while supplies last. When front line librarians improve awareness of under-utilized resources, thereby increasing demand for more of the same, it can also encourage


Product Description

When front line librarians improve awareness of under-utilized resources, thereby increasing demand for more of the same, it can also encourage increased funding for the library. The authors' evidence-based approach to effectively promoting electronic resources made the previous edition of this guide a bestseller. Newly expanded and updated, this manual shows library marketing staff how to get the job done from beginning to end and in a variety of library settings. Comprehensive yet to the point, this book includes
  • seven complete programs from both public and academic libraries;
  • an examination of the e-resource life cycle;
  • cutting edge guidance on COUNTER usage reports and other web analytics;
  • advice on making the most of marketing opportunities from learning management systems, discovery services, LibGuides, and more;
  • a step-by-step organization guide, with a variety of feedback and assessment forms which can be used as models; and
  • numerous examples of well-executed plans and outcomes.
This book's flexible, step-by-step layout makes it an ideal resource for a wide range of learning styles, institutional environments, and levels of marketing experience.

Additional Information

Manufacturer:Neal-Schuman Publishers
Publisher:Neal-Schuman Publishers
Studio:Neal-Schuman Publishers
EAN:9780838915653
Item Weight:1.25 pounds
Item Size:0.75 x 10.75 x 10.75 inches
Package Weight:1.25 pounds
Package Size:8.31 x 0.51 x 0.51 inches

Marketing Your Library's Electronic Resources: A How-to-do-it Manual for Librarians (How to Do It Manuals for Librarians) by Neal-Schuman Publishers

Buy Now:
Marketing Your Library's Electronic Resources: A How-to-do-it Manual for Librarians (How to Do It Manuals for Librarians)

Brand: Neal-Schuman Publishers
Condition: New
Lead Time: 1 - 2 Business Days
Availability: In Stock
$65.00
$61.00
You Save: 6%


Quantity:  

 


 


Have questions about this item, or would like to inquire about a custom or bulk order?


If you have any questions about this product by Neal-Schuman Publishers, contact us by completing and submitting the form below. If you are looking for a specif part number, please include it with your message.

First Name:
Last Last:
Email Address:
Your Message:

Related Best Sellers


By Springer
mpn: biography, ean: 9783540764397, isbn: 9783540764397,
This book focuses on novel trends in software evolution research and its relations with other emerging disciplines. Mens and Demeyer, both authorities in the field of software evolution, do not restrict themselves to the evolution of source code but ...

By Purdue University Press
ean: 9781557536648, isbn: 1557536643,
It has become increasingly accepted that important digital data must be retained and shared in order to preserve and promote knowledge, advance research in and across all disciplines of scholarly endeavor, and maximize the return on investment of pub...

By Springer
mpn: 1, ean: 9783540679899, isbn: 3540679898,
Growing demands for the quality, safety, and security of software can only be satisfied by the rigorous application of formal methods during software design. This book methodically investigates the potential of first-order logic automated theorem pro...

By Brand: Auerbach Publications
ean: 9780849353604, isbn: 0849353602,
Extending beyond the technical architecture to the very philosophy of how a business should operate, the Service Orientation approach establishes fluidity across boundaries to provide agility, transparency, and fundamental competitive advantage. Serv...

By Chandos Publishing
mpn: black & white illustrations, black & whi, ean: 9781843343189, isbn: 1843343185,
Aimed at students and professionals within Library and Information Services (LIS), this book is about the power and potential of ontologies to enhance the electronic search process. The book will compare search strategies and results in the current s...

By Dorset House
ean: 9780932633187, isbn: 0932633188,

By Course Technology
ean: 9780789566492, isbn: 0789566494,
Allow your students to do systems analysis and design right from the start! This title presents students with real-world system analysis skills and techniques within the framework of the systems development life cycle (SDLC). Examples and cases are d...

By Wiley
ean: 9780471045212, isbn: 0471045217,
All the ideas, examples and designs are drawn from the author's years of experience in designing object-oriented business models for Fortune 500 companies. This concise, practical book contains proven techniques on applying object technology for the ...

By Springer
ean: 9783540287131, isbn: 3540287132,
Job titles like "Technical Architect" and "Chief Architect" nowadays abound in the software industry, yet many people suspect that "architecture" is one of the most overused and least understood terms in professional software development. Gorton's bo...

By Chandos Publishing
ean: 9780081001509, isbn: 0081001509,
Domain analysis is the process of studying the actions, knowledge production, knowledge dissemination, and knowledge-base of a community of commonality, such as an academic discipline or a professional community. The products of domain analysis range...



Privacy Policy / Terms of Service
© 2018 - translateth.is. All Rights Reserved.