Optimizing AdWords: A Guide to Using, Mastering, and Maximizing Google AdWords
Super Savings Item! Free Shipping Included! Save 34% on the Optimizing AdWords: A Guide to Using, Mastering, and Maximizing Google AdWords by Routledge at Translate This Website. Hurry! Limited time offer. Offer valid only while supplies last. Optimizing AdWords provides the information marketers and future marketers need to harness the power of the Google’s AdWords search engine
Optimizing AdWords provides the information marketers and future marketers need to harness the power of the Google’s AdWords search engine marketing applications. It provides a big picture overview of the AdWords system, helping businesses and individuals decide how to advertise products or their clients’ products. Optimizing AdWords was written for those at every rung of the ladder, from Marketing Directors to small business owners to students just starting out in marketing.
This volume is organized around accessibility and ease of use. Author Paige Miller, co-founder of MultiPlanet Marketing Inc., has written this how-to guide to be super easy and fast to read and absorb. It moves you straight to the salient points of the text, allowing readers to take on AdWords in overview before coming back and collecting the finer details. Chapters 1 through 4 cover the basics, while the rest serve as a reference readers can come back to in building and growing campaigns.
Using this book, professional marketers and other business professionals can utilize Google AdWords and optimize it for existing marketing strategies, or create whole new campaigns based around the system. Today, given the level of competition for ad positions on Google search pages, success hinges on understanding Google AdWords well enough to outperform competition. This book will provide readers with the knowledge necessary to master Google AdWords.
|Item Weight:||0 pounds|
|Item Size:||0.86 x 9 x 9 inches|
|Package Weight:||1.15 pounds|
|Package Size:||6 x 0.9 x 0.9 inches|
Have questions about this item, or would like to inquire about a custom or bulk order?
If you have any questions about this product by Routledge, contact us by completing and submitting the form below. If you are looking for a specif part number, please include it with your message.
Related Best Sellers
By University of Illinois Press
ean: 9780252066597, isbn: 0252066596,
By Adams Media
ean: 9781593375249, isbn: 1593375247,
Leading industry insiders take prospective writers through the promotion and publicity process, demonstrating how to work with publishers and agents to market their works effectively. Original. 50,000 first printing.Used Book in Good Condition. ...
By Cengage Learning
ean: 9780538473279, isbn: 0538473274,
Created through a "student-tested, faculty-approved" review process with students and faculty, PROMO is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners. PROMO is written in a concise style with plenty of ...
By Yale University Press
ean: 9780300188011, isbn: 9780300188011,
The Internet is often hyped as a means to enhanced consumer power: a hypercustomized media world where individuals exercise unprecedented control over what they see and do. That is the scenario media guru Nicholas Negroponte predicted in the 1990s, w...
By Kogan Page
mpn: black & white illustrations, ean: 9780749475093, isbn: 0749475099,
Over the past four decades, a series of groundbreaking PR campaigns have helped shape popular culture and influence public opinion. With a foreword from WPP CEO Martin Sorrell, Campaigns that Shook the World provides the inside story on nine of...
By powerHouse Books
mpn: 9781576875162, ean: 9781576875162, isbn: 1576875164,
“An original and beautiful book. It suggests that the surest way to liberate ourselves is through the power of our ideas.” —Nelson Mandela Foundation“This is not just one of those books that makes you think. It challenges you to think. It d...
By Brand: Bloomberg Press
ean: 9781576603048, isbn: 1576603040,
Powerlines, the exceptional slogans that people remember long afterthe campaign ends, stand out from the barrage of marketing messagesconsumers face each day. A product, service, company, candidate, oran organization with a powerline outshines the co...
mpn: illustrations, ean: 9780275951849, isbn: 0275951847,
This book provides a mirror to our past--a past that has been ignored or overshadowed for too long. From the foreword by Alex Haley Kern-Foxworth chronicles the stereotypical portrayals of Blacks in advertising from the turn of the century to the p...
By Brand: SAGE Publications, Inc
ean: 9780803953529, isbn: 0803953526,
In recent years political campaigns in Western democracies have relied increasingly upon television advertising to promote candidates and//or political parties. Campaigns in North America were the first to channel political messages in this way and m...
ean: 9781440853661, isbn: 1440853665,
Highly accessible, full of memorable examples, and at times amusing, this book presents ten powerful techniques for getting your point across in all venues―including new media.• Clearly explains how to identify the best approach for a presentatio...