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Racism, Sexism, and the Media: Multicultural Issues Into the New Communications Age


Super Savings Item! Save 32% on the Racism, Sexism, and the Media: Multicultural Issues Into the New Communications Age by Wilson Clint C at Translate This Website. Hurry! Limited time offer. Offer valid only while supplies last. The Fourth Edition of Racism, Sexism, and the Media examines how different race, ethnic, and gender groups fit into the fabric of America; how the


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The Fourth Edition of Racism, Sexism, and the Media examines how different race, ethnic, and gender groups fit into the fabric of America; how the media influence and shape everyone′s perception of how they fit; and how the media and advertisers are continuously adapting their communications to effectively reach these groups. The authors explore how the rise of class/group-focused communication, resulting from the convergence of new media technologies and continued demographic segmentation of audiences, has led media outlets and advertisers to see women and people of color as influential key audiences and target markets, as well as a source of stereotypes, which may lead to media insensitivity and may help perpetuate social inequity. The Fourth Edition includes updated content on topics covered in the previous editions, and new material on: women of color, including an integrated assessment of their media experiences; new material on Muslim, Arab, and Asian groups; new technologies; and social media use and their impact

Additional Information

Manufacturer:SAGE Publications, Inc
Brand:Wilson Clint C
Publisher:SAGE Publications, Inc
Studio:SAGE Publications, Inc
EAN:9781452217512
Item Weight:1.27 pounds
Item Size:0.7 x 10 x 10 inches
Package Weight:1.28 pounds
Package Size:7.01 x 0.79 x 0.79 inches

Racism, Sexism, and the Media: Multicultural Issues Into the New Communications Age by Wilson Clint C

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Racism, Sexism, and the Media: Multicultural Issues Into the New Communications Age

Brand: Wilson Clint C
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