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So What?: How to Communicate What Really Matters to Your Audience


On Sale Now! Save 9% on the So What?: How to Communicate What Really Matters to Your Audience by FT Press at Translate This Website. MPN: 9780137158263. Hurry! Limited time offer. Offer valid only while supplies last. Supercharge your success by answering the one question everyone cares about, So What?: How to Communicate What Really Matters to Your Audience


Product Description

Supercharge your success by answering the one question everyone cares about, So What?: How to Communicate What Really Matters to Your Audience contains practical techniques, examples, and exercises proven with thousands of winning salespeople, straight from Mark Magnacca, one of the world’s leading sales consultants. 

 

It’s tough, but true–the people you’re trying to communicate with, sell to, or convince don’t really care about you. Nor do they care what you’re offering them–until they understand exactly how it’ll benefit them. If you recognize that one hard, cold fact–and you know what to do about it–you’ll make more money, achieve greater success, and even have more fun!

 

Magnacca shows you how to answer the “So What?” question brilliantly, every time–no matter who’s asking it or what you’re trying to achieve. This book will transform the way you communicate: You’ll use it every day to get what you want–in business and in life!

Additional Information

Manufacturer:FT Press
Part Number:9780137158263
Publisher:FT Press
Studio:FT Press
MPN:9780137158263
UPC:076092044741
EAN:9780137158263
Item Weight:0.35 pounds
Item Size:0.39 x 7.95 x 7.95 inches
Package Weight:0.35 pounds
Package Size:4.96 x 0.39 x 0.39 inches

So What?: How to Communicate What Really Matters to Your Audience by FT Press

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So What?: How to Communicate What Really Matters to Your Audience

Brand: FT Press
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