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Talk Beauty To Me: How Marketers Can Speak the Language of Beauty to the Next Generation


Talk Beauty To Me: How Marketers Can Speak the Language of Beauty to the Next Generation by New Degree Press at Translate This Website. Hurry! Limited time offer. Offer valid only while supplies last. Dear Marketers, You've been talking to the next generation wrong all along. This new group of consumers is nothing like those before. With technology and social media growing to become leading influencers among consumers, beauty marketers must be able to seamlessly integrate these new aspects of modern life into their campaign efforts. However, in doing so, they must be able to still keep up with the high demands each unique consumer has. Although this is no easy task, companies Like Estée


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Dear Marketers, You've been talking to the next generation wrong all along. This new group of consumers is nothing like those before. With technology and social media growing to become leading influencers among consumers, beauty marketers must be able to seamlessly integrate these new aspects of modern life into their campaign efforts. However, in doing so, they must be able to still keep up with the high demands each unique consumer has. Although this is no easy task, companies Like Estée Lauder and L'Oréal have already spotted this trend and adapted to the changing landscape. But not every company has been so lucky. The next generation is demanding an integrated, more personal approach, but most companies are struggling to stand out and find their voice. Cosmetics are a $265 billion industry worldwide, and the stakes have never been higher. Learn how to market to this new generation as individual consumers to grow your business. After all, beauty is in the eye of the beholder, and these new eyes are nothing like we've ever seen before.

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Additional Information

Manufacturer:New Degree Press
Publisher:New Degree Press
Studio:New Degree Press
EAN:9781641370127
Item Size:0.42 x 8.5 x 8.5 inches
Package Weight:0.66 pounds
Package Size:5.5 x 0.42 x 0.42 inches

Talk Beauty To Me: How Marketers Can Speak the Language of Beauty to the Next Generation by New Degree Press

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Talk Beauty To Me: How Marketers Can Speak the Language of Beauty to the Next Generation

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Lead Time: 1 - 2 Business Days
Availability: In Stock
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