The Copy Workshop Workbook
Save 1% on the The Copy Workshop Workbook by Brand: Copy Workshop at Translate This Website. Hurry! Limited time offer. Offer valid only while supplies last. WELCOME TO THE REVOLUTION.HANG ON! We have an evolution that's a revolution. When our media evolves in a big way, all of society evolves in an even
Product Description
WELCOME TO THE REVOLUTION.
HANG ON! We have an evolution that's a revolution. When our media evolves in a big way, all of society evolves in an even bigger way. It's happening right now. Media habits are changing, business models that have been around for a hundred years are changing, and the job market is changing as well. Maybe you've noticed. Thomas Jefferson observed, "every generation needs a new revolution." Well, this one's inside your computer.
THE GOOD NEWS. The world needs communication skills more than ever - as billboards evolve into banner ads, brochures open up into Web sites, and TV spots become viral videos. You'll find challenges old and new - and jobs to do. Get the help you need inside this book - conceptual tools, strategy basics, and tactical tips - all wrapped up in some of the best advice you'll find anywhere. Though you will need to bring along one more thing - "that ultimate non-linear thinking tool, the human brain." Yours is going to get some exercise. Get ready.
Additional Information
| Manufacturer: | The Copy Workshop |
| Brand: | Brand: Copy Workshop |
| Publisher: | The Copy Workshop |
| Studio: | The Copy Workshop |
| EAN: | 9781887229395 |
| Item Weight: | 2.15 pounds |
| Item Size: | 1.25 x 9 x 9 inches |
| Package Weight: | 2.15 pounds |
| Package Size: | 7.4 x 1.3 x 1.3 inches |