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Winning Minds: Secrets From the Language of Leadership


Huge Savings Item! Save 20% on the Winning Minds: Secrets From the Language of Leadership by PALGRAVE MACMILLAN at Translate This Website. MPN: 17 black & white tables, 3 diagrames. Hurry! Limited time offer. Offer valid only while supplies last. Shhh…. Did you know there is a secret Language of Leadership: a timeless set of cues and signals that still determines who reaches the top in


Product Description

Shhh…. Did you know there is a secret Language of Leadership: a timeless set of cues and signals that still determines who reaches the top in politics and business today.

The ancient Greeks were the first to study the art of communication 2,500 years ago. It is only now, with recent breakthroughs in neuroscience, that we can say for sure what works and how. In Winning Minds, top speechwriter Simon Lancaster blends ancient rhetoric and neuroscience to create the definitive guide to the Language of Leadership.

With trust in business and political leaders at record lows, there's never been a better time for a fresh perspective on communication. Winning Minds is packed with insights into the effects of metaphors, stories, and sound bites on the brain.

We know what the brain looks like on heroin. This book shows the brain on Branson, Obama, and Boris.

Additional Information

Manufacturer:Palgrave Macmillan
Brand:PALGRAVE MACMILLAN
Part Number:17 black & white tables, 3 diagrames
Publisher:Palgrave Macmillan
Studio:Palgrave Macmillan
MPN:17 black & white tables, 3 diagrames
EAN:9781137465924
Item Weight:0.66 pounds
Item Size:0.52 x 8.51 x 8.51 inches
Package Weight:0.79 pounds
Package Size:5.85 x 0.73 x 0.73 inches

Winning Minds: Secrets From the Language of Leadership by PALGRAVE MACMILLAN

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Winning Minds: Secrets From the Language of Leadership

Brand: PALGRAVE MACMILLAN
Condition: New
Lead Time: 1 - 2 Business Days
Availability: In Stock
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