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Marketing & Sales - 78 - Page 2 - Extreame Savings! Save up to 48%

Extreame Savings! Up to 48% off on Marketing & Sales at Translate This Website, Page 2. Top brands include Mariner Books, Ronald Rice, Example Product Brand, Greenleaf Book Group Press, Wiley, Brand: Kaplan Business, Career Press, Sheehan Kim, Pearson, DATA INSIGHT PARTNERS LLC, Brand: Copy Workshop, Cengage Learning, Palgrave Pivot, & Routledge. Hurry! Limited time offers. Offers valid only while supplies last.

Steal the Show: From Speeches to Job Interviews to Deal-Closing Pitches, How to Guarantee a Standing Ovation for All the Performances in Your Life
By Mariner Books
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mpn: 44381298, ean: 9780544800847, isbn: 9780544800847,

4.9 out of 5 stars with 32 reviews
“An indispensable guide for introverts and extroverts alike.” — Inc. MagazineA Wall Street Journal, USA Today, and Publishers Weekly Bestseller   Every interaction is a performance, and much of our success—professional and personal—hinges on being able to inspire an audience. And while some people seem to be naturals in the spotlight, this ability very rarely derives from talent alone.  Confident communication is a skill, and anyone can learn how to do it.   In Steal the

Public Communication Campaigns (Volume 4)
By Ronald Rice
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ean: 9781412987707, isbn: 1412987709,

4.4 out of 5 stars with 79 reviews
In this new, fully revised and expanded fourth edition of Public Communication Campaigns, Rice and Atkin provide readers with a comprehensive, up-to-date look into the field of public communication campaigns. The subject of campaigns has become increasingly high profile in the academic world in the decade since the last edition, and hundreds of new studies on campaign theory and practice have been published since 2001. Largely rewritten to reflect the latest theories and research, this text

Public Relations: Strategies and Tactics (10th Edition)
By Example Product Brand
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ean: 9780205770885, isbn: 0205770886,

4.8 out of 5 stars with 133 reviews
Updated in a 10th edition, Public Relations: Strategies and Tactics, Tenth Edition, clearly explains to students the basic concepts, strategies, and tactics of today’s public relations practice. This comprehensive text is grounded in scholarship and includes references to landmark studies and time-honored public relations techniques. The tenth edition emphasizes the application of the Internet and social media for programs and campaigns..

Ideas, Influence, and Income: Write a Book, Build Your Brand, and Lead Your Industry
By Greenleaf Book Group Press
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ean: 9781626345140, isbn: 1626345147,

4.9 out of 5 stars with 79 reviews
#1 NEW RELEASE IN BOOK PUBLISHING INDUSTRYAMAZON BEST SELLER IN BOOK INDUSTRYAMAZON BEST SELLER IN AUTHORSHIP A comprehensive guide to writing, publishing, and launching your book--and monetizing your content Are you considering writing a book to boost your visibility and credibility? Or just trying to figure out how to use the book you already have to build more influence and income? No matter where you are in the process, Ideas, Influence, and Income is your field guide to using a strategic

Heavy Hitter Selling: How Successful Salespeople Use Language and Intuition to Persuade Customers to Buy
By Wiley
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ean: 9780471787006, isbn: 0471787000,

4.1 out of 5 stars with 191 reviews
What separates ordinary salespeople from Heavy Hitters? The best salespeople are those ''Heavy Hitters'' who are able touse human nature, language, and intuition to build trustingrelationships with customers and persuade them to buy. Based on hisproven and effective sales program, author Steve Martin's HeavyHitter Selling explains how you too can achieve and maintainthat high level of sales success. Using real-world case studies,examples, and exercises, Martin provides the

What Sticks: Why Most Advertising Fails and How to Guarantee Yours Succeeds
By Brand: Kaplan Business
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ean: 9781419584336, isbn: 1419584332,

4.1 out of 5 stars with 256 reviews
What Sticks is the one book that explains exactly how marketing and advertising works today!  Based on new insights from analysis of over $1 billion worth of advertising.  Decades ago it was okay to believe, as retail magnate John Wanamaker did, that “Half the money I spend on advertising is wasted; the trouble is, I don’t know which half.” However, today the stakes are much higher. Marketing thought leaders Rex Briggs and Greg Stuart estimate that $112 billion in advertising spending

Body Language Sales Secrets: How to Read Prospects and Decode Subconscious Signals to Get Results and Close the Deal
By Career Press
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ean: 9781632651181, isbn: 1632651181,

4.5 out of 5 stars with 44 reviews
Ordinary salespeople sell. Extraordinary sales professionals engage. Part of what sets them apart is their ability to understand body language, both their prospect's and their own, and use it to their advantage.Body Language Sales Secrets directly addresses the need of sales professionals to help them:Baseline their prospects--recognize the body language that says ''I'm at ease with you right now.''Identify the ways a prospect expresses stress.Spot their prospects' moment-to-moment nonverbal

Controversies in Contemporary Advertising
By Sheehan Kim
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mpn: 43187-23716, ean: 9781452261072, isbn: 1452261075,

4.1 out of 5 stars with 17 reviews
Presenting a range of perspectives on advertising in a global society, this Second Edition of Controversies in Contemporary Advertising, by Kim Bartel Sheehan, examines economic, political, social, and ethical perspectives and covers a number of topics including stereotyping, controversial products, consumer culture, and new technology. The book is divided equally between macro and micro issues, providing a balanced portrait of the role advertising has in society today. Author Kim Bartel

Public Relations Writing and Media Techniques (7th Edition)
By Pearson
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mpn: black & white illustrations, black & whi, ean: 9780205211678, isbn: 0205211674,

4.8 out of 5 stars with 182 reviews
The most comprehensive and up-to-date public relations writing text available has just been updated in its 7th edition. With real-world examples of award-winning work by PR professionals, Public Relations Writing and Media Techniques continues to help readers master the many techniques needed to reach a variety of audiences in today’s digital age. This book emphasizes the nuts and bolts of writing, producing, and distributing public relations materials through traditional and social media,

Public Relations Writing and Media Techniques, Books a la Carte (8th Edition)
By Pearson
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ean: 9780134010496, isbn: 0134010493,

4.5 out of 5 stars with 8 reviews
NOTE: This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version. Books a la Carte also offer a great value–this format costs significantly less than a new textbook.   Public Relations Writing and Media Techniques is the most comprehensive and up-to-date PR writing text available, with real-world examples of outstanding work and winning campaigns by public relations professionals.   The text thoroughly integrates new

Data Science for Fundraising: Build Data-Driven Solutions Using R
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ean: 9780692057841, isbn: 0692057846,

4.0 out of 5 stars with 28 reviews
Discover the techniques used by the top R programmers to generate data-driven solutions.Although the non-profit industry has advanced using CRMs and donor databases, it has not fully explored the data stored in those databases. Meanwhile, the data scientists, in the for-profit industry, using sophisticated tools, have generated data-driven results and effective solutions for several challenges in their organizations.Wouldn’t you like to learn these data science techniques to solve fundraising

The Copy Workshop Workbook
By Brand: Copy Workshop
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ean: 9781887229395, isbn: 9781887229395,

4.7 out of 5 stars with 136 reviews
WELCOME TO THE REVOLUTION.HANG ON! We have an evolution that's a revolution. When our media evolves in a big way, all of society evolves in an even bigger way. It's happening right now. Media habits are changing, business models that have been around for a hundred years are changing, and the job market is changing as well. Maybe you've noticed. Thomas Jefferson observed, ''every generation needs a new revolution.'' Well, this one's inside your computer.THE GOOD NEWS. The world needs

Public Relations Cases
By Cengage Learning
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mpn: black & white tables, figures, ean: 9781111344429, isbn: 1111344426,

4.5 out of 5 stars with 10 reviews
Primarily using Public Relations Society of America award-winning cases, PUBLIC RELATIONS CASES, Ninth Edition, presents a clear theoretical grounding in the major areas of public relations. Using the ROPE process model (Research, Objectives, Programming, and Evaluation), the authors keep students focused on the strategic elements of exemplary communications campaigns. The case studies provide glimpses into best practices for public relations campaigns as recognized by professionals in the

The Language of Cosmetics Advertising
By Palgrave Pivot
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ean: 9781137557971, isbn: 1137557974,

4.0 out of 5 stars with 39 reviews
This book offers a cross-cultural comparison of French and British cosmetics advertisements and explores how the discourse of beauty advertising represents ideas about femininity in French and English language contexts. As the global beauty industry expands and consumers become more critical of the claims made, the topic of cosmetics advertising discourse is examined using Feminist Critical Discourse Analysis. One common theme underlying most cosmetics advertising discourse is that the female

Crisis Communications: A Casebook Approach (Routledge Communication Series) (Volume 1)
By Routledge
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ean: 9780415880596, isbn: 0415880599,

4.9 out of 5 stars with 232 reviews
Crisis Communications: A Casebook Approach presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. Demonstrating how professionals prepare for and respond to crises, as well as how they develop communications plans, this essential text explores crucial issues concerning communication with the news media, employees, and consumers in times of crisis. Author Kathleen Fearn-Banks examines the steps of choosing the

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