Systems & Planning - 608 - Page 2 - Blowout Sale! Save up to 71%

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ean: 9780415667951, isbn: 041566795X,

Public relations is operating in an increasingly challenging and complex environment. Pressures from outside the organisation include new accountabilities, empowered stakeholders, increased public cynicism and a new communication landscape. Internally, there are increasing demands to demonstrate a return on investment, alongside a requirement to coach and counsel senior managers exposed to these environmental pressures. This context requires public relations professionals to be able to

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ean: 9781591581802, isbn: 159158180X,

Today, information work offers you an unprecedented number of career options. Whether you are a student, taking your first steps in librarianship, a mid-careerist planning your next best professional move, or a seasoned information professional looking for new directions and growth; this practical guide can help you sort through the options. Leading you through a process of planning the information career of your choice, it shows you how to determine what type of work would be most fulfilling

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mpn: A-198-609, ean: 9780131914384, isbn: 0131914383,

This is the first, most comprehensive integration and synthesis of the growing literature on the cultures of work organizations. It offers a cultural perspective that is compatible with mainstream theories of organizations, while drawing upon the literatures in sociology, anthropology, organizations, communications, education, public administration, management, and business to illustrate the major components of work-related cultures. It will benefit professionals who are consultants, trainers,

mpn: illustrations, ean: 9780325003221, isbn: 032500322X,

At long last, a spelling and vocabulary book written by a classroom teacher who's a literacy specialist, too! Cindy Marten responds to the demand for ''direct, systematic, and explicit phonics and spelling instruction'' that goes way beyond what to teach - she addresses the questions of how, when, and why spelling should be taught. More important, she situates spelling within the contexts of real writing and the individual learner's needs. In Word Crafting, Marten offers an approach that is at

ean: 9789622011564, isbn: 962201156X,

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mpn: black & white illustrations, black & whi, ean: 9781599323657, isbn: 1599323656,

More Leads. Free Publicity. Speaking Opportunities. Ultimate Authority & Credibility.Do you want more growth from your business? More leads? More customers? More income? 21 Ways to Build Your Business with a Book teaches you how to quickly and easily use a book as rocket fuel to propel the growth and expansion of your business.Inside, over 30 business professionals who became authors reveal how they have used a book to grow their business.                          You

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mpn: BW, BW, ean: 9781433120916, isbn: 1433120917,

Strategic Planning for Public Relations: Beginning the Journey is written for the next generation of public relations professionals. It takes account of the changing needs of the PR industry, where strategic thinking is needed in abundance but tends to be in short supply among many people who are just launching their careers. This book is designed to address this shortfall by providing a multi-level understanding of strategy to show how it directly correlates to successful public relations. The

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mpn: 314 black & white illustrations, biograp, ean: 9783642125775, isbn: 3642125778,

Requirements engineering is the process of eliciting individual stakeholder requirements and needs and developing them into detailed, agreed requirements documented and specified in such a way that they can serve as the basis for all other system development activities. In this textbook, Klaus Pohl provides a comprehensive and well-structured introduction to the fundamentals, principles, and techniques of requirements engineering. He presents approved techniques for eliciting, negotiating and

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ean: 9780199570836, isbn: 0199570833,

The third edition of this acclaimed anthology explores the changing nature of politics in the developing world in the twenty-first century. Featuring work from an esteemed line-up of international contributors, Politics in the Developing World, Third Edition, provides comprehensive coverage of the field by combining theoretical approaches with discussions on social and cultural context, state governance, and such key policy issues as the environment and human rights. In addition, a section of

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ean: 9780199219711, isbn: 0199219710,

Strategy and Strategists provides an illuminating exploration of strategy and its implications for business. Adopting a critical and reflective approach, the authors guide the reader through the complexities of strategy, clearly presenting the conflicting viewpoints and arguments in this exciting and fast-moving field. Business examples throughout the text elucidate strategy theory, providing future managers and executives with the awareness and knowledge necessary to test perspectives and draw

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ean: 9780471529484, isbn: 0471529486,

Among these outstanding writers/presenters are: Don Kracke, an advertising and marketing executive whose private sector proposals have resulted in millions of dollars of business from more than 30 major U.S. corporations Carol Geisbauer, who runs a tiny, community-based local organization and gets more than 20 out of every 25 public grants funded each year simply by following her ''technical/political'' format in approaching RFPs Jay Abraham, one of the few proposal writers who specializes in

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ean: 9780124159341, isbn: 0124159346,

Ever-changing business needs have prompted large companies to rethink their enterprise IT. Today, businesses must allow interaction with their customers, partners, and employees at more touch points and at a depth never thought previously. At the same time, rapid advances in information technologies, like business digitization, cloud computing, and Web 2.0, demand fundamental changes in the enterprises’ management practices. These changes have a drastic effect not only on IT and business, but

ean: 9780415196543, isbn: 041519654X,

Language of Business strategy examines and critiques the contemporary formulations of business strategy, including corporate, competitive and marketing strategy, and proposes a revised method of strategic thinking. Using a deconstruction of the current language of business strategy, coupled with extensive illustrative diagrams, The Language of Business Strategy aims to go beyond the existing concepts and frameworks towards a deeper, more creative and generative understanding of strategy,

mpn: 10 tables and numerous figures, ean: 9780199284542, isbn: 0199284547,

This book explores various dimensions of the trends of expansion, formalization, and standardization of organizing worldwide by exploring such organizational legacies as accounting, business management, corporate social responsibility, and performance benchmarks. Featuring contributions from prominent academics, the book argues that these processes can be attributed to globalization and to its specific tendencies of universalism, rationalization, and rise of the modern notion of the strongly

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ean: 9780956355607, isbn: 0956355609,

Updated and Expanded in 2013Cloud Computing Explained provides an overview of Cloud Computing in an enterprise environment. There is a tremendous amount of enthusiasm around cloud-based solutions and services as well as the cost-savings and flexibility that they can provide. It is imperative that all senior technologists have a solid understanding of the ramifications of cloud computing since its impact is likely to permeate the entire IT landscape. However, it is not trivial to introduce a

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mpn: black & white halftones, ean: 9781469615424, isbn: 1469615428,

America's community newspapers have entered an age of disruption. Towns and cities continue to need the journalism and advertising so essential to nurturing local identity and connection among citizens. But as the business of newspaper publishing collides with the digital revolution, and as technology redefines consumer habits and the very notion of community, how can newspapers survive and thrive? In Saving Community Journalism, veteran media executive Penelope Muse Abernathy draws on

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ean: 9781138659926, isbn: 1138659924,

This book explains how access to and use of land, water and language helped shape Andhra politics in India from 1850 down to the present day. After independence, the debate over land reform and policies on irrigation has shaped the fortunes of various governments, while the debate over the make-up of the language-based state has stimulated separatist movements like the one in support of Telangana. The book discusses how British innovations in irrigation in coastal Andhra in the mid-nineteenth

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mpn: black & white tables, figures, ean: 9781604270907, isbn: 160427090X,

Every year technology projects face hard decisions about how to mitigate risk and address challenges as teams work on creating useful solutions to deliver promised business value. Those decisions impact scope at every step and help to evolve it until the final product is delivered and implemented. Scope can longer be set in stone! This book will help project teams understand how and when scope changes and evolves as a part of a living-development process by answering the ultimate question:

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ean: 9781538101315, isbn: 1538101319,

The Manual of Strategic Planning for Cultural Organizations adopts a hollistic approach to the creative world of cultural institutions. By encompassing museums, art galleries, gardens, zoos, science centers, historic sites, cultural centers, festivals, and performing arts, this book responds to the reality that boundaries are being blurred among institutional types—with many gardens incorporating exhibitions, many museums part of multidisciplinary cultural centers and festivals.. As cultural

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ean: 9781433131233, isbn: 1433131234,

Alexander Lyon presents 31 case studies in organizational communication that explore issues of courageous communication. Through case studies on many well-known organizations such as Google, the Miami Dolphins, NASA, Comcast, the Boy Scouts of America, Netflix, Taco Bell, Massachusetts General Hospital, Merck Pharmaceuticals, and others, the book articulates a communication-based model of courage around four themes: Courageous communication is collaborative, upward, transparent, and engaging.